Financial services digital transformation

Aberdeen Asset Management, one of our financial services clients

Aberdeen Asset Management is one of our financial services clients

Our experience in the financial services sector spans both commercial and leading UK financial regulatory organisations. These include Aberdeen Asset Management, Zurich Insurance, Wesleyan Assurance, NewDay, Royal Bank of Scotland, The Financial Services Compensation Scheme, HM Treasury and Cabinet Office.

Clients benefit from our specialist insights into rules, regulations and requirements specific to financial services organisations. Our team is on a constant steep learning curve but we believe this is the best way to work as a true partner.

CDS Customer Stories from CDS Digital on Vimeo.

Strategic and tactical solutions

The financial services sector is highly competitive and needs to modernise quickly. We have developed specific strategic tools for the sector to enable you to embrace digital transformation. With our expertise, insight and support you can overcome structural, regulatory and technology hurdles.

Our approach, together with our steadfast focus on helping clients provide the best possible experience to their ‘end customers’, explains why our portfolio of financial services clients keeps steadily growing.

As marketing distribution experts our expertise in providing tactical solutions includes brand implementation, technical development and IT support infrastructure, all underpinned by ISO certified security credentials. In short everthing required to make your digital project a success.

Find out more about our clients and projects …

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Chinese Whispers through Chinese Walls

Finding an effective path for digital channel and customer engagement in the UK Insurance Sector and other B2B2C markets

Read the insights in this blog which examines key questions including: How Direct-to-Consumer (D2C) should we be? And how can we reduce friction and remove distortion in our communications, whilst maintaining regulatory compliance?

Our clients include:

Zurich Insurance

Supporting Zurich's digital strategy

CDS is working with Zurich’s UK General Insurance business to support the development of their evolving digital strategy. Central to this, is the ability to gain greater insight to deliver web personalisation; in addition to considering and defining the marketing data analytics requirements across the different business areas.

Zurich Insurance Group (Zurich) is a leading multi-line insurer that serves its customers in global and local markets. With more than 55,000 employees, it provides a wide range of general insurance and life insurance products and services.

Aberdeen Asset Management

Aberdeen Asset Management PLC is a global investment management group (listed on the London Stock Exchange), managing assets in excess of ÂŁ320 billion globally, for both institutional and retail clients. CDS was appointed to deliver their next generation of digital marketing initiatives.

Project: Aberdeen Asset Management “Thinking Aloud”

Thinking Aloud screen shot

The Aberdeen Asset Management team behind the Thinking Aloud site have built a team that we are proud to be part of, to deliver for the fund management sector a substantive step change in value add engagement.

They have invested heavily in content curated from across their business to aid potential and current customers and partners to understand the investment landscape. Already rolled out in the UK and US, the service will extend to the rest of Europe and into Asia through 2015.

YouTube views related to the campaign site have gone from hundreds, to millions in the space of two months since launch.


Wesleyan appoints CDS

Wesleyan, the financial services specialist for professionals, appointed CDS to provide support and ongoing development for its intranet, which is used by 1,300 staff at the company’s Birmingham head office and home-based financial consultants around the country.

The video below provides more information on how we are supporting Wesleyan’s digital workplace.

For more information on specific services we provide to the insurance sector, visit insurance sector services.

More new customer stories coming. Please return to this page soon or better still…

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