Higher education is facing one of the most challenging periods in recent times - from changes in funding and global competition, through increasing choice of media and channels to communicate with students, staff and key stakeholders.
CDS and Middlesex University BIFM Awards entry
Attracting the right calibre of students and supporting them on campus and through distance learning requires fresh thinking and continual innovation.
Challenges can come from a variety of sources – from ensuring brand compliance and controlling rogue spend on design and print, through to the management of in-house print rooms and multi-function devices (MFDs). Managing and distributing content across multiple channels to meet the wider needs of the organisation and statutory bodies adds further complexity.
CDS provides a wide range of communication services across print and digital to support the Middlesex University’s ambitious technology strategy; with greener, more efficient and cost effective information management at its heart.
Our solution has won industry recognition as a market leading approach for universities and higher education organisations. Read our award winning
How CDS can help
CDS’ wide service offering means that we are uniquely positioned as an agency able to provide print and media services to effectively manage brand, content and costs across all output. Our in-house expertise extends to online content and data management, including mobile technologies and social media.
CDS has an enviable track record of delivering significant savings and innovation to clients in the higher education sector, constantly evolving our services to meet changing requirements. A key ingredient in these successful partnerships is the provision of expert advice and consultancy to ensure that you get the best outcome and mitigate risk.
Our Account Managers are highly visible and accessible, taking a partnership approach in discussions on all projects, often as early as the conceptual stage. Using their knowledge and experience, they can advise users at the earliest stages about channel and production options, where savings can be made or conversely where costs could be incurred. They also understand short timescales and immovable deadlines and work closely with you to minimise risk and ensure projects are delivered on time and budget.
As brand custodians, we analyse every project against your corporate brand guidelines. We also take your sustainability and environmental policies into account in our recommendations.
Access to leading-edge services
Our Account Managers provide a single point of contact and access to our experts in design, brand, editorial, online communications, data and content management, mobile, social media, print, personalisation, mailing and fulfilment.
In our regular contract reviews with our higher education clients, our proactive partnership approach is cited as the major factor in our ability to deliver projects that are always fit for purpose and on brand, whilst offering the best value for money.